Wednesday, 1 April 2015

Vogue ad ain't empowering!

How difficult is it for human units to accept the fact that VOGUE is an MNC and is only concerned about it's market value and sales. It's a very common norm to USE a woman's beauty or hottness for advertising purposes as it attracts the masses.
Now if anyone could please explain me that why was Deepika Padukone featured in the ad?
Why didn't they feature an old woman or a not so famous actor?
Just to remind you VOGUE the theme you chose was WOMEN EMPOWERMENT, whereas I couldn't sense any empowerment. I felt a tinch of sexist attitude in it. Please realise matriarchy is not a solution to patriarchy.
By the way, did you even think beyond sales while making this advertisement?
I doubt.


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